I’ve been working on battery storage for the energy transition since the days when it was still just a research project in Germany. I spent my first few years at one of Europe’s leading green tech companies—close to the technology, close to the grid — at a time when most people didn’t yet realize that storage would one day become its own asset class.

I experienced the development of a utility-scale storage business from the inside — not as a bystander. At Trina Storage, I was at the intersection of technical concepts, commercial structure, supply chain, and project execution. First in Europe, where we established a substantial footprint as a new market entrant. Then in the US, where market dynamics, client requirements, and the pace of decision-making were once again different. The people on the other side of the table — IPPs, investors, and financiers — are now the leading players in their respective markets.

What defined those years: I was rarely the most experienced person in the room. But I was often the one who brought structure to complex situations, thought through problems, and devised solutions—in an environment that left little time for that.

The German market is young. The questions being asked here today have already been answered by other markets— sometimes the hard way. I’ve seen it from both sides: as a supplier introducing a product to a new market, and as a consultant guiding a client through a decision that must still hold up years later.

I provide consulting services as an individual. Anyone who works with me works directly with me.